Anthony Persaud - Engineering leader, founder, and product builder

Career Snapshot

Current Work

Senior Software Engineer at Apple working on product experiences across Watch Fitness and Apple Fitness+.

Leadership Arc

Former VP of Engineering at Heal, founder and head of engineering at Modernistik, and product and engineering lead across multiple startups and product teams.

Career Signals

20+ years of software engineering experience, 10 patents, 4 publications, and multiple Fortune 500 awards.

Reputation

Known for influential hands-on leadership, strong product judgment, and the ability to connect ambitious ideas with dependable execution.

About Me

Anthony Persaud builds software that turns complex ideas into products people use every day. With more than 20 years of experience across healthcare, consumer, media, and enterprise domains, he has led initiatives from early discovery and architecture through launch, scale, and long-term platform evolution.

Career highlights include senior engineering work at Apple across Watch Fitness and Fitness+ experiences, VP-level engineering leadership at Heal, patented work from Qualcomm, and founder-led product delivery through Modernistik and Addicted2Salsa.

His work spans mobile apps, web platforms, consumer products, applied AI workflows, and internal systems, with a consistent blend of hands-on implementation, hiring, mentoring, roadmap planning, and cross-functional execution with design, product, and business stakeholders.

7 Awards

Recognized with multiple awards from Fortune 500 organizations, including two GEM Fellowships in Computer Engineering. Product work has also been featured by the Apple App Store, The New York Times, Business Insider, and other major outlets.

10 Patents

Named inventor on 10 patents across media delivery, user interface systems, gesture recognition, and wearable technologies, reflecting sustained innovation from R&D through product implementation.

4 Publications

Published graduate research in digital watermarking, network security, and digital forensics, with work appearing in peer-reviewed journals and technical publications.

Expertise

Deep experience in mobile and full-stack product engineering across Apple platforms, healthcare systems, cloud-backed applications, and early-stage product delivery. Proven track record leading teams while staying close to architecture, implementation, and product quality.

Technical focus areas include product architecture, API and data design, release engineering, observability, privacy-aware systems, and code quality practices that support long-term maintainability. Leadership focus areas include building high-trust teams, setting clear delivery processes, and turning product requirements into reliable technical roadmaps.

Recent work also includes practical AI-assisted product and engineering workflows, with an emphasis on using modern reasoning and coding tools to improve planning, implementation quality, and delivery speed without losing engineering rigor.

Selected Experience

Leadership experience across startups and enterprise environments, including engineering management, product ownership, and hands-on technical execution. The roles below reflect a long arc of building products, leading teams, and shaping technical direction across different stages of company growth.

2022 - Present
Apple
Senior Software Engineer, Watch Fitness

Building product experiences across Watch Fitness and Apple Fitness+, with work spanning watchOS, iOS, and tvOS.


2018 - 2022
Heal
VP of Engineering

Led engineering across mobile, backend, and web platforms, including telemedicine, clinical workflows, and remote patient monitoring during a period of national scale-up and acquisition by Humana.


2012 - 2019
Modernistik
Founder and Head of Engineering

Built and led product engineering for clients and internal ventures across mobile and web, combining software delivery, design direction, and product strategy.


2014 - 2016
GigTown
Chief Product Officer and Engineering Lead

Owned product and engineering from concept through launch, helping grow the platform into meaningful recurring revenue and an eventual acquisition outcome.


2004 - 2012
Qualcomm Inc.
Senior Software Engineer

Developed consumer and internal software across mobile, web, and backend systems, contributing patented work in media delivery, interaction design, gesture recognition, and motion technologies.


2004 - 2013
Addicted2Salsa
Founder, Principal Software Engineer

Created a globally recognized digital media and entertainment brand spanning mobile products, web platforms, and long-form content.


2003 - 2006
Iowa State University
Graduate Student Researcher

Conducted graduate research in multimedia forensics and digital watermarking, contributing to multiple publications and book chapters.


2002 - 2003
Cargill
Software Engineer

Built web-based network scanning and monitoring tools in support of infrastructure security and operational reliability, helping improve visibility and reduce risk across production environments.


2000 - 2002
IBM
Software Engineer

Developed software tools to automate testing workflows and improve deployment efficiency for IBM server products. Also built web applications that provided real-time infrastructure visibility and reduced administrative overhead.


Patents

Anthony's patents reflect long-term work in applied R&D across media delivery, user interface design, wearable technology, and gesture recognition, with emphasis on practical systems that move from research into production-ready experiences.

System and Method of Contacting Devices and Creating a Communication Session
US 11,516,435 B1
System and Method of Authenticating Devices for Secure Data Exchange
US 17/342,683 (Pending)
Method and Apparatus for Remote Controlled Object Gaming with Proximity-Based Augmented Reality Enhancement
US 13/274,570
Proximity Sensor Mesh for Motion Capture
US 13/274,539
Method and Apparatus for Using Proximity Sensing for Augmented Reality Gaming
US 13/274585
Method and Apparatus for Multi-Camera Motion Capture Enhancement Using Proximity Sensors
US 13/274,517
Gesture Recognition via an Ad-Hoc Proximity Sensor Mesh for Remotely Controlling Objects
US 13/274526
Method and Apparatus of Proximity and Stunt Recording for Outdoor Gaming
US 13/274,556
Dynamic Generation, Delivery, and Execution of Interactive Applications Over a Mobile Broadcast Network
US 13/004,813
Method and System for Selecting Media Content for Broadcast Based on Viewer Preference Indications
US 12/556,466

Publications

Graduate research focused on digital forensics, multimedia watermarking, network security, and cryptography, with publications through IEEE and IFIP channels. This research foundation continues to inform an engineering approach centered on reliability, security, and measurable performance.

2006
Collusion Detection Using Multimedia Fingerprints
Advances in Digital Forensics II (Springer), Chapter 9
2006
Stepping Stone Attack Attribution in Non-Cooperative IP Networks
Proceedings of the 25th IEEE International Performance Computing and Communications Conference

Education

2006
Masters of Science, Computer Engineering
Iowa State University
2004
Bachelors of Science with Honors Program, Computer Engineering
Iowa State University

Anthony received scholarships and awards from Motorola, Cargill, General Motors, IBM, and Qualcomm. He was awarded a GEM Fellowship for graduate engineering studies at Iowa State University and a Ph.D. Engineering GEM Fellowship at Carnegie Mellon University.

Recommendations

Andrew Flores recommendation
Andrew Flores
Senior Software Engineer,
Nourish

Anthony is a one-of-a-kind engineer, leader, and mentor that left an invaluable impact on our software engineering team. His technical expertise for designing, building, deploying, and scaling software applications is extensive and deeply rooted in academic & professional experience. It was an absolute pleasure to work with Anthony as he is a master of his craft and a highly motivating & engaging leader.

Mark Storch recommendation
Mark Storch
Director of Engineering,
Intrepid Studios Inc.

Anthony has a long-established track record of delivering robust, scalable, and extensible product features on mobile and full-stack server architectures, and takes immense pride in always delivering on time. He has an incredible internal drive to constantly improve and works immensely hard to elevate those around him to deliver the best work of their careers. Any team should consider themselves fortunate to have Anthony on board and I give him my highest recommendation.

Henry Spindell recommendation
Henry Spindell
Engineering Manager,
Humana Inc.

Anthony is a brilliant developer and an effective team leader. Building software that performs at scale is an endless puzzle, but due diligence and creativity are evident in his solutions. As head engineer at GigTown, Anthony set examples for his staff both through coding practices and willingness to teach one-on-one. He is happy to delegate responsibility when appropriate, and the culture he fosters ensures each engineer under his direction is capable of contributing to any facet of a project. His dedication to quality rubs off on those around him, and I can confidently say that Anthony's influence has been the largest catalyst for growth in my career thus far.

James Labastida recommendation
James Labastida
Founder,
HeyChief

Anthony is a data-driven, enthusiastic, and competitive Technology Leader. He is a transformative leader who uniquely shapes & fosters cohesion with product, technology, sales, and operations - a rare skillset and quality that is hard to come by. What impresses me the most about Anthony is his constant ability to ship high-quality, above-expectation products and services with deadlines. He makes an art to always exceed expectations, always accounting for the variability and unknown factors that could impact a project or release. I've been hard pressed to find a leader as knowledgeable and adept as he in mobile development, enterprise software architecture, dev-ops management, product design, and operations integrations/automation - if full-stack could get fuller - that would be Anthony.

Sachin Shah recommendation
Sachin Shah
Android Platform Services Manager,
Logitech

Anthony is very motivated full-stack software developer and designer who drives the project to nothing else but success. I have had a pleasure to work with him on multiple projects back at Qualcomm MediaFLO and recently at GigTown where I worked with him on different mobile and web applications (front-end and back-end). His zeal to learn and adapt new technologies is commendable.

Karim Balaa recommendation
Karim Balaa
Head of Design,
Tari Labs

I had the pleasure of working for Anthony and his team at Modernistik on several projects. His talent and hard work is really inspiring to be around. He is very innovative and capable of taking on and delivering on any project. He knows how to approach every task the smart way and keep the team focused and motivated on the task at hand. I would highly recommend Anthony and the team at Modernisitk for any project. Truly an amazing software development team!

Connect

This site serves as a public profile and archive of selected work, leadership experience, patents, and publications. For professional background, portfolio context, or media-related inquiries, feel free to reach out.

Location

San Diego, California, USA

Email

Email

2026.04.21-07.40